Product & Marketing Director Personal Lines Auto Insurance


Mesquite, TX

Industry: Accounting, Finance & Insurance


5 - 7 years

Posted 5 days ago

  by    Greg Foss

Develop strategic marketing and product development plans for Personal Lines Auto Insurance. Responsible for new product development and integrated marketing planning, identifying changing business needs and making decisions independently to support these functions.


*** Design and implement integrated programs and marketing campaigns with elements including print, web, outdoor, promotions and broadcast.


*** Develop products marketing plans that will meet the goals of the business while meeting the success metrics.


*** Construct and manage budgets.


*** Surveil market position for targeted segments and drive appropriate acquisition, retention, and cross-sell results.


*** Manage long-lead planning, inter-departmental communications, vendors, cross functional teams, and marketing staff who implement day-to-day aspects of marketing projects and campaigns.


*** Track, report, and analyze marketing results data and refine marketing plans.


*** Create and manage advertising budgets and monthly forecasts.


*** Integrate and leverage brand standards across all distributionchannels and marketing campaigns.


*** Hire, train, and supervise staff.


*** Approve and initiate salary increases, promotions, terminations, and other changes in employee status.


This is your chance to join a top insurer growing at a rapid rate. Incredible career growth opportunities promote from within and groom for executive management. Benefits include bonuses, stock options, 401(k), Major Med, Prescription, and more.



Please reference #38371195 when responding.Education Requirements: Bachelor DegreeMinimum Experience Requirements: 5-10 yearsJob City Location: MesquiteJob State Location: TXJob Country Location: USA

WE ARE AN EQUAL OPPORTUNITY EMPLOYER and our employment decisions are made without regard to race, color, religion, age, sex, national origin, handicap, disability or marital status. We reasonably accommodate individuals with handicaps, disabilities and bona fide religious beliefs. Jobs Career Position Hiring. CONSIDERED  Top 10 Job Site Top 10 Careers Site Personal Lines Insurance Auto Automobile Automotive Insurance Marketing Manager Sales Manager Underwriting Manager


DISCLAIMER: We will make every effort to consider applications for all available positions and shall use one or more of the contact methods and addresses indicated in resume or online application. Indicated location may be proximate or may be desirable point of embarkation for paid or unpaid relocation to another venue. Job descriptions may fit single or multiple presently available or anticipated positions and are NOT an offer of employment or contract implied or otherwise. Described compensation is not definite nor precise and may be estimated and approximate and is negotiable depending on market conditions and candidate availability and other factors and is solely at the discretion of employers. Linguistics used herein may use First Person Singular and First Person Plural grammatical person construction for and with the meaning of Third Person Singular and Third Person Plural references. We reserves the right to amend and change responsibilities to meet business and organizational needs as necessary. Response to a specific posting or advertisement may result in consideration for other opportunities and not necessarily the incentive or basis of the response. Nothing herein is or may be considered a promise, guarantee, offer, pledge, agreement, contract, or oath.

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$150K - $225K